With consumers growing accustomed to the constant stimulation of digital multitasking, many shoppers are finding that the act of purchasing is not enough to keep them...
Walmart wants to give its younger consumers a pixel-perfect digital shopping experience. The retailer continues to explore ways to engage Gen Z and Gen Alpha, and...
Consumers increasingly want immersive eCommerce journeys, and Walmart is launching new digital shopping experiences to meet this demand. In an interview with PYMNTS following the retailer’s...
Dive Brief: Joining other retailers in the virtual store trend, Walmart last week debuted its immersive shopping platform, dubbed Walmart Realm, according to a Wednesday LinkedIn...
Walmart Realm is an immersive new online shopping platform that shares nostalgic games and imaginative virtual environments curated by social media influencers. Each of the interactive...