Casablanca Travels to Cannes for Pre-Fall 2024

Casablanca just launched its new Pre-Fall 2024 collection campaign, transporting you to the beautiful bay of Cannes. Showcasing Creative Director Charaf Tajer’s newest collection, the campaign is captured within a glass and metal mid-century villa, lensed by photographer Dudi Hasson and shot in a cinema-verité style.

Using the skies of Southern France as its backdrop, Casablanca’s silky shirts, printed dresses and tenniscore co-ords take center stage amidst a tantalizing range of summer-ready accessories. This season, pastel pink suit sets are complemented by classic white pumps, while a navy tennis dress is elevated with pearls.

The collection includes a range of menswear and womenswear styles, each adorned with Casablanca’s luxurious touch and vibrant color palette. Belted dresses, sheer ombre tops and towelling sets arrive in hues of green, blue, yellow and orange, mimicking the vibrancy of the French riviera.

Take a look at the new campaign above and head to Casablanca’s website for a closer look at the collection.

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