Want more deals? Visit CNN Underscored’s Guide to Prime Day for wall-to-wall coverage of the best discounts to be found during Amazon’s massive sale
Amazon may be leading the charge for summer sales this week, but that doesn’t mean it’s the only retailer to be offering the season’s best deals. There are plenty of reasons why shoppers may choose to shop from retailers other than Amazon, and we’re all for saving money without sacrificing any of your values. Whether your favorites are only stocked at one niche place or you’re looking for a personal gift for someone special, these sales have got you covered.
Below, you’ll find all of the best competing sales and deals that coincide with Prime Day. All of this year’s highlights include other retailers like Best Buy and Walmart getting in on the savings, as well as options for supporting sustainable and small businesses, too. Every category under the sun is getting in on the savings.
• Aday: Take $50 off your first clothing order of $300 or more when you use code CNN50 at checkout.
• Coola: Take an extra 10% off already-discounted sunscreen bundles when using code CNN10 through July 16.
• EarFun Wave Pro: Some of the best budget headphones we’ve tested are now even more affordable with code EWPROCNN.
• Volcanica Coffee: Enjoy 20% off your next cup of joe or morning brew with code CNN20OFF.
Monos’ slick, easy-wheeling carry-on is on sale right now for a solid $65 off the purchase price, giving you that much more to treat yourself with when you’re away.
The Dyson V8 Origin is one of the more notable stick vacuums around, and now its unmatched suction power and 40 minutes of runtime can be yours for less.
You can save on Apple’s latest smart watch, with prices starting at $299. The Series 9 the perfect fitness companion, tracking sleep, heart rate and so much more.
• Apple: Apple’s Back to School offer is already live, meaning college students and educators can get a gift card worth up to $150 plus 20% off AppleCare (on top of already-discounted pricing) on Mac and iPad products.
• Macy’s: Find deals on fashion, beauty, homeware and more during Macy’s All-Star Week.
• Ikea: Outfit a dorm (or grown-up apartment) with well-designed, affordable furniture and storage solutions up to 30% off.
• Nordstrom: A ton of your favorite brands are discounted during Nordstrom’s Anniversary Sale.
• REI: Save on outdoor essentials during REI’s Camping Sale.
• Target: From Airpods to air fryers, Target Circle Week has offers on a ton of must-haves.
• The Home Depot: Shop savings on grills, plants, outdoor power equipment, appliances and more right now.
• Walmart: Shop deals on everything from grills to beauty to kitchen appliances.
• Wayfair: Shop the mega-retailer for deals on indoor and outdoor furniture, appliances, decor and more.
Best clothing, shoes and accessories deals
Save on summer apparel, workout wear and more
Comfortable, versatile and flattering on all body types? This cotton rib tank dress from Skims checks all the boxes.
This airy cotton maxi skirt comes in three lengths and features a smocked waist for extra comfort and stretch. Spend $100 and save an extra 30%.
These jeans take the classic 501 fit and give it a slouchy retro twist. Choose your favorite wash and take an extra 50% off at checkout.
• Abercrombie & Fitch: Take 20% off nearly everything at Abercrombie & Fitch today.
• Alex Mill: Even if you’re not familiar with Alex Mill, you’ll likely recognize the brand’s workwear-inspired jumpsuits — and right now the brand is offering rare discounts up to 60% off.
• Ana Luisa: Get up to 30% off when you buy three or more jewelry items.
• Gap: You can take 30% off when you spend $100 or more, so if you need to refresh your wardrobe basics, now’s the time.
• GlassesUSA: Find BOGO deals on eyeglasses and sunglasses, 30% off contact lenses and more deals, plus free shipping.
• J.Crew: From swimwear to sandals to sundresses and more, J.Crew has everything you need for a summer wardrobe refresh for up to half off.
• Kay Jewelers: Take up to half off select pieces.
• Levi’s: Save on denim, tees and more during the End of Season sale.
• Madewell: Score up to 70% off during the End of Season Sale. Use code COOLDOWN.
• Maisonette: Outlet items for home and baby are up to 70% off.
• Skims: If you’re a fan of Kim Kardashian’s brand of sleek underwear, shapewear and loungewear, don’t miss steep savings during the Skims Bi-Annual Sale.
• True Classic: Save up to 55% on quality men’s clothing.
• Urban Outfitters: A bunch of summer wardrobe classics — tanks, shorts, sunglasses and more — are up to 60% off at Urban. Plus, save up to 40% on home items.
• Zales: Save up to 50% during the Black Friday in July event.
Best tech and appliance deals
Save on smartphones, laptops, vacuums, TVs and more
This elegant window unit keeps your home cool and offers a bevy of other benefits: whisper-quiet airflow, convenient Wi-Fi connection and energy-saving considerations.
This slim cordless model — complete with laser illumination and a souped-up attachment suite — can tackle hard-to-reach surfaces throughout your home.
The 1More SonoFlow wireless over-ear headphones sound better and have more effective noise-canceling than anything we’ve tested at this low price.
• 1More: Buy one, get one free on headphones and other tech.
• Apple: Apple’s Back to School offer is already live, meaning college students and educators can get a gift card worth up to $150 plus 20% off AppleCare (on top of already-discounted pricing) on Mac and iPad products.
• Dyson: Save hundreds on a variety of vacuums and hair tools.
• EarFun: For anyone interested in budget-friendly earbuds, EarFun is the name to know. The brand has consistently held the top spot of our best budget earbuds rankings, and right now you can score deals on a bunch of models.
• EcoFlow: Save thousands on generators and power stations.
• Roborock: Save hundreds on powerful robot vacuums right now.
• Samsung: Find deals on TVs, home appliances, wearable tech and more.
• Windmill AC: Keep your home cool in style with the gorgeous Windmill AC, which offers a bevy of other benefits: whisper-quiet airflow, convenient Wi-Fi connection and energy-saving considerations. The units are up to $80 off right now.
Save on mattresses, sheets, weighted blankets and more
Springy yet relatively firm, this breathable hybrid mattress offers an eco-friendly, hypoallergenic sleep experience.
Pamper yourself every night with this gauzy cotton set, which includes a duvet cover and pair of shams. The bundle is 44% off today.
Ideal for nappers, the Wiggle Pillow is a floppy yet supportive, tie-able pillow that offers full-body support and features a removable, machine-washable cover.
• Amerisleep: You can get $500 off any mattress with code JULY500.
• Avocado: Sustainably made mattresses and bedding are up to $1,500 off, no code needed.
• Bear: Score sitewide savings, plus get free sleep accessories with the purchase of a mattress.
• Birch: Get 25% off sitewide, plus two free Eco-Rest pillows with a mattress purchase.
• Boll & Branch: From signature cotton to cozy flannel, airy linen to silky-soft percale, silky soft bedding is 20% off sitewide with code SUMMER24.
• Brooklyn Bedding: This brand makes mattresses that work to regulate your body temperature on multiple levels. Shop 25%-off sitewide savings now.
• Buffy: Score ultra-soft sheets and plush comforters for 20% off.
• Crane & Canopy: Through July 17, take up to 40% off bestselling bedding and home decor.
• Helix: Helix is offering up to 30% off sitewide and two free Dream Pillows with a mattress purchase.
• Naturepedic: Certified organic mattresses and bedding are 20% off sitewide.
• Nolah: Through the end of the month, take 35% off sitewide. Opt for the premium Evolution model for seven layers of cooling technology, or the editor-approved Natural model constructed with sustainable and organic materials.
• My Sheets Rock: Stay cool at night with 15% off temperature-regulating bedding with code HEATWAVE24.
• Parachute: Enjoy a rare discount from the beloved brand responsible for our favorite linen sheets — during Parachute’s warehouse sale, discounts are up to 70% off.
• Piglet in Bed: Achieve the cozy haven of your dreams with Piglet’s signature linen bedding and get up to 50% off select pieces right now.
Best furniture and home decor deals
Save on sofas, rugs, candles, cleaning supplies and more
Choose your ideal configuration of this bestselling sofa, available in multiple finishes and guaranteed to never go out of style. The 20% discount applies in-cart.
If you’re lacking closet space, an attractive dresser like this one is your new best friend, offering a ton of storage (and a chic surface to display your trinkets).
• Albany Park: Right now at Albany Park, enjoy low prices — up to 35% off — on cozy yet sophisticated home furnishings.
• Arhaus: Artisan-crafted seating — from armchairs to sectionals and more — is 20% off during this summertime sale.
• Ban.do: Save up to 60% off during this flash sale, which includes actually-good finds like a Baggu crossbody, wide-legged Levi’s and more.
• Burrow: Save 20% off sitewide at this editor-favorite brand. Bestselling indoor and outdoor seating are up for grabs, plus storage, accent pieces, rugs and much, much more.
• Crate & Barrel: Find savings across categories, from rugs to outdoor furniture to kitchen essentials and more.
• Ikea: Outfit a dorm (or grown-up apartment) with well-designed, affordable furniture and storage solutions up to 30% off.
• Joybird: Save 25% sitewide and up to 30% on sofas and sectionals.
• Lovesac: Take 25% off innovative furniture like the adaptable Sactional sofa.
• Rugs USA: Take an extra 20% off everything, including already-discounted rugs.
• Slumberland: Mattresses start at just $99 and save up to 57% on furniture.
Best kitchen and dining deals
Save on cookware, water bottles, countertop appliances and more
Featuring a bowl-lift design that’s ideal for large batches, this 5.5-quart stand mixer can whipp up everything from batches of cookies and cakes to breads and pastas.
This slim, compact hand blender is packed with power, making it a versatile tool that can whip up everything from smoothies to soup. Save $50 on a bundle today.
These unique ceramic plates add a pop of pink to your table, and they’re conveniently microwave- and dishwasher-safe.
• KitchenAid: Save on iconic (and Underscored-approved) stand mixers and other countertop appliances, now through July 20.
• Sur La Table: Right now, you can save on all your favorite brands — including Le Creuset, All-Clad, Staub and more — as part of Cyber Summer Deals.
• Vitamix: During this Summer Sale, save up to $100 on premium blenders.
• Volcanica Coffee: Take 35% off three bags of coffee and get free shipping.
Save on makeup, skin care, hair tools and more
Bundle the bestselling Lip Cheat liner, Matte Revolution nude pink lipstick and Lip Lustre gloss for a glamorous look.
The bestselling Gimme Brow+ gel comes in a variety of hues making it easier than ever to fluff up your brows to match your hair color. Save 50% in the jumbo size.
Achieve the beachy waves of your dreams, minus the damaging heat with this satin curling set. Use code SUMMER20 for the low price.
• Benefit Cosmetics: Benefit’s Summer Beauty Sale is offering up to 65% off brow, lip and skin products.
• Charlotte Tilbury: Save up to 40% on select beauty bestsellers during this Summer Sale.
• Kitsch: Get 20% off and free shipping on hair care and more sitewide.
• Kora Organics: Save up to half price when you buy products closer to expiration than Kora’s standard offerings.
• Korres: Take up to 30% off sustainable Greek skin care bundles.
Save on suitcases, neck pillows, carry-ons and more
This suitcase’s removable laptop sleeve gives you the convenience of a second laptop bag with the ease of a single spinner. Plus, it’s stylish to boot.
Revolutionize your travel game with this editor-favorite bag. Offering a sleek, chic look and a massive 50-liter capacity, this weekender bag might just replace your rolling carry-on luggage.
Perfect for travel or your everyday schlep to the office, this briefcase can features a padded laptop sleeve and a back compartment for files.
• July: Save on gorgeous Underscored-approved luggage and travel accessories, now 20% off sitewide.
• Travelpro: Take 25% off sitewide.
• Samsonite: Save on trusty luggage from Samsonite (like our favorite hardshell carryon) thanks to these sitewide deals.
Best outdoor and patio sales
Save on grills, tools, camping gear and more
Versatile and machine-washable, Rumpl’s sustainably made blankets are durable enough for the outdoors yet cozy enough for the couch.
This large tumbler will keep your drinks cold all day long this summer. Save 20% on the Camp Green colorway.
This brown wicker sectional is designed to hold up against the elements, and it’s on clearance at 40% off right now.
• Outer: Revamp your patio with up to 40% off overstock outdoor furniture.
• Rumpl: Take 40% off the versatile, waterproof Original Puffy Blanket — the biggest sale ever — through July 31.
• ThermoWorks: Meat thermometers and more grilling accessories are up to 40% off right now.
• Yeti: Yeti coolers and drinkware are famously durable, insulated, and leakproof — and right now you can take 20% off in-stock items in the entire Camp Green colorway.
Save on treats, toys, carriers and more
Spoil your pet with a new toy from Fable. The brand offers everything from enriching dog toys to innovative accessories to design-forward crates.
If you’re planning to take your dog to the lake this summer, prioritize safety first. Offering freedom of movement and plus reflective accents, this life jacket is on sale in sizes small and large.
Even the pickiest felines tend to favor Churu treats. Essentially Go-Gurt for cats, these squeezable, grain-free purees are on sale in a bunch of flavors.
• Fable Pets: Spoil your pet with everything from enriching dog toys to innovative accessories to design-forward crates. You can get 20% off sitewide, plus free shipping, with code INDEPENDENCE20.
• Petco: Save up to 40% pet essentials sitewide.