8 Fashion Trends & Styles Defining 2024

Considering Valentino has become the unofficial arbiter of the It color since its prescient endorsement of hot pink back in 2022, we turned to Pierpaolo Piccioli’s runway once again to get a feel for which shade the fashion house is favoring for the new year. Our findings were as stark as the color itself: white. We’re not talking about the ivory, grayed-out, eggshell whites that are associated with winter. This is the Meghan Markle-approved Husband-shirt, can’t-wear-it-after-Labor-Day levels of bright, unquestionable white. Other designers are also backing the hue in the form of flowy gowns and blouses (Victoria Beckham, Chloé, Courrèges), sharp blazers (Brandon Maxwell), and denim (Sergio Hudson). Meanwhile, Maisie Wilen and LaPointe are applying it to footwear.